Blanca
From a saturated industry comes an innovative brand delivering unique flower arrangements coupled with personalized attention. Blanca is an online flower boutique based in Miami, FL. I was hired to guide them from the beginning with a complete brand strategy, naming, branding, creative direction and design.
From a saturated industry comes an innovative brand delivering unique flower arrangements coupled with personalized attention. Blanca is an online flower boutique based in Miami, FL. I was hired to guide them from the beginning with a complete brand strategy, naming, branding, creative direction and design.
The brand and icon were designed with a minimalist perspective to emphasize the pureness of the name and its story, all represented by an elegant flower and clean modern typography.
