About
My passion is crafting stories that resonate with my client’s customers.
I provide creative strategy to define, design, and deliver your message. My philosophy is an integrated approach that combines both business and design methodologies which allow me to bring a fresh perspective to every project; hence the name fitosophy.
I graduated from Parsons School of Design with a Bachelor of Fine Arts in Design and Technology in 2009 and completed a Master of Business Administration from Babson College in 2013.
I have extensive experience leading cross-functional teams to produce creative work for startups and Fortune 500 companies across various industries: entertainment, food and beverage, healthcare, luxury brands, public relations, sports, technology, and telecommunications.
When I’m not working, I enjoy capturing landscape and city photography as well as brewing and drinking single-origin coffee.
*Although I've worked with companies who are leaders in their fields, I am unable to show that work due to NDAs. These clients are Fortune 500 companies across various industries: entertainment, food and beverage, healthcare, luxury brands, public relations, sports, technology, and telecommunications.
Experience
Citrix Systems
Fort Lauderdale, FL
Senior UI Designer & Digital Producer
April 2020 – March 2022
Fitosophy
Miami, FL
Creative Director and Founder
March 2017 – Present
Zerofractal Corp
Miami, FL
Creative Director
November 2013 – February 2017
Vonne Inc
San Pedro Sula, Honduras
MBA Internship - Business Consultant/Designer and Animator
Summer 2012
VilleFerr
Tegucigalpa, Honduras
Animator and Editor
September 2009 – July 2011
Perception NYC
New York, NY
Internship - Motion Graphics and 3D Animation
Summer 2009
Education
Babson College, F.W. Olin Graduate School of Business
Wellesley, MA
Master of Business Administration – Management and Entrepreneurship
May 2013
Parsons School of Design
New York, NY
Bachelor of Fine Arts – Design and Technology
May 2009
Skills
Language
Spanish (Native) & English (Fluent)
Technical
Adobe Suite (After Effects, Premiere Pro, Photoshop, Illustrator, XD, Lightroom, InDesign, Audition, Acrobat, Media Encoder, Camera Raw), Cinema 4D, Final Cut Pro, Photography, Video, UI/UX, AR/VR Apps & Demonstrations, Web Apps, Web Design, Mobile Apps, Jira, Wrike, Office Suite, and Keynote
Other
Highly organized, collaborative, strong written and verbal communications skills, outperform in fast-paced environments under minimal supervision, ability to innovate and strategize out-of-the-box solutions to complex problems, strong team mentoring and managing skills
SERVICES
Art Direction
Animation
Brand Identity
Corporate Identity
Design
Editorial
Photography
UI/UX
Video Production
Web Design & Dev
3D Rendering
© 2021 Fitosophy, LLC. All rights reserved.
Made with ❤ in Miami
Made with ❤ in Miami